In major win for consumers, Johnson & Johnson ends sale of talc-based baby powders

EWG Calls on Other Cosmetics Companies To End Use of Talc in Other Loose Powders

EWG today welcomed the news that Johnson & Johnson will soon end the sale of talc-based baby powders in the U.S. and Canada, and called on other cosmetic companies to end the use of talc in other loose powders.

“It’s good news that Johnson & Johnson will soon end the sale of talc-based baby powders in the U.S. and Canada,” said Scott Faber, EWG’s senior vice president for government affairs. “Now other companies need to follow their lead.”

Geologically, talc and asbestos can be formed from the same parent rock. In many regions, talc deposits are contaminated with asbestos fibers. Even small amounts of asbestos in talc can cause mesothelioma and other deadly diseases, many years after exposure.

Asbestos is one of the most dangerous substances on Earth. From federal mortality data, EWG Action Fund, EWG’s 501(c)(4) sister organization, estimated that up to 15,000 Americans die each year from asbestos-triggered diseases. 

The federal government says there is no safe level of asbestos exposure for any type of asbestos fiber. Asbestos exposures as short in duration as a few days have caused mesothelioma in humans.

“It’s no secret that talc can be contaminated with asbestos,” Faber said. “Companies have known about the risk of asbestos-contaminated talc since the 1950s.”

Just last week, asbestos was found in two talc-containing eye shadow palettes, according to laboratory tests commissioned by EWG.

The lab found asbestos – up to nearly 3.9 million asbestos fiber structures per gram of eyeshadow – in the Jmkcoz 120 Colors Eyeshadow Palette makeup kit sold on Amazon. Of the 45 shades tested from the kit, 40 percent contained asbestos.

Asbestos was found in a second Jmkcoz eyeshadow kit, Beauty Glazed Gorgeous Me Eye Shadow Tray Palette, sold on the company’s website and on Amazon and eBay, at levels up to 3.5 million asbestos fiber structures per gram of eyeshadow. Of the 25 shades tested from the kit, 20 percent contained the deadly fiber.

The troubling news about the presence of asbestos in this toy makeup kit is just the latest example of the deadly fiber contaminating imported products marketed to children.

For more information, view Faber’s testimony before the House Oversight Committee.


By Monica Amarelo / Senior Director of Communications

Monica has spent her career helping people to better understand science and research and has a long history of translating complex scientific and technical information into easy-to-use language. She directs media strategy for all of EWG’s work, with a particular focus on toxics-related research and TSCA reform. She also manages EWG’s blog properties.

Before joining EWG, Monica spent seven years as communications director of the Federation of American Scientists, where she built a communications and social media department from the ground up and elevated the organization’s national profile.

Before that she supervised the News and Information Office of the American Association for the Advancement of Science. Throughout her career she has cultivated relationships with national print, online and broadcast media covering science and health and has advised experts on how to explain their work to a lay audience.

She is a graduate of Syracuse University’s S.I. Newhouse School of Public Communications.

(Source:; May 19, 2020;
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